Promotions And Publicity Manager – Seven Perth

Seven West Media is an exciting and dynamic evolving media business with a market-leading presence across WA in content production across broadcast television, publishing and digital. SWM is dedicated to ensuring its platforms in Channel 7 Perth, The West Australian, The Sunday Times, Perth Now, Channel 7 Telethon, Community News Group and Regional Newspapers inform, entertain, engage and connect communities across WA. SWM is proud of its trusted long-standing relationship with the people of WA. Seven West Media WA has an exciting opportunity for a highly motivated Channel 7 Promotions and Publicity Manager who is passionate about media, promotions and communications to join our Marketing team. Based in our Perth office reporting to the Head of Brand and Consumer Marketing, the Promotions and Publicity Manager will implement strategies and develop and implement campaigns that are focussed on growing the audience and exposure for Channel Seven programs and more broadly, Seven West Media WA. The key responsibilities of this position include: Demonstrate a deep understanding of Channel Seven’s target market and the target markets of Australian media eg. radio, print, magazines Work closely with the Head of Brand and Consumer Marketing and National Marketing & Publicity team, as well as SWM WA Marketing staff to generate ideas and share information and knowledge throughout the department Develop, manage and implement Ch7 on-air promotions (major and minor) for the calendar year Drive the productivity of the publicity department in terms of how much coverage Seven’s programs receive in the media and where Implement and improve internal process for promotions, publicity and marketing activity Become custodian of and govern Ch7 programs, brand & guidelines Maintain effective working relationships with media and network artists Build and develop media contacts and key stakeholders (internal and external) Build and develop relationships with network artists Write, publish and distribute TV ratings, program highlights and media releases Develop and implement key program launch events throughout year Develop social media plan for local programs and news Develop plans for community engagement for 7NEWS Perth (implemented by Marketing Exec/ Coord) Work collaboratively with the Sponsorships and Activations Executive to coordinate key event activations to help promote upcoming programs Manage Marketing Executive/ Coordinator Oversee post reporting and evaluation by Marketing Executive/ Coordinator Key stakeholder in Telethon and Alinta Energy Christmas Pageant planning and implementation Work in line with the Seven Network strategy, which requires network conference calls and collaboration with other states Weekend work is required throughout the year for ad hoc activations and events Follow company policies and procedures Work in a collaborative environment for the benefit of the department and network Demonstrate leadership behaviours and maintain collaborative relationships across the business Take all reasonable care to ensure that actions or omissions do not impact on the health and safety of oneself and others in the workplace Other duties as reasonably directed by manager To be successful in this position, you will have: Appropriate tertiary qualifications in communications, marketing, business or a related discipline or extensive work history in publicity Demonstrated experience in a senior marketing, promotions or publicity role Highly developed oral, written communication and presentation skills Very strong process and planning skills Track record of running effective promotions Track record of gaining maximum media coverage Ability to build and develop media contacts Strong time management skills Drive, tenacity, attention to detail and results driven attitude Assertiveness and ability to work in high pressure, fast paced environment Ability to work independently and as part of a team The ability to problem solve and find solutions to complex issues Strong computer skills. Proficiency in Microsoft Office suite including Word, PowerPoint and Excel A high level of attention to detail An attractive remuneration package and access to great benefits, is available for the right candidate. If this is you, please apply by submitting your written application including a covering letter outlining why you are expressing interest in the position and what you can bring to the role and a resume detailing your qualifications and experience. Applications close Monday 12th April, 2021. For queries about your application please contact Human Resources on (08) 9482 3560. Apply now via the link below.