Campaign Lead

Campaign Lead

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Job no: 505318
Work type: Permanent Full Time
Location: North Island – New Zealand
Categories: Marketing & ecommerce

About Us

With over 200 stores and over 13,000 team members across Australia and New Zealand, JB Hi-Fi is one of Australasia’s largest and most trusted retailers. Specialising in consumer electronics, home entertainment, small appliances and white goods, JB Hi-Fi strives to deliver the most extensive range, cheapest prices and genuine service to customers every day.

The heart of our business is our people and we are proud of a culture that fosters teamwork, nurtures talent, encourages individuality and embraces diversity.

The JB Hi-Fi New Zealand business comprises 14 stores and a growing online and commercial business. There is a significant opportunity to grow and expand the JB Hi-Fi business in New Zealand and, over the next three years, we will be investing in improving the JB Hi-Fi New Zealand customer offer, refreshing the store network, opening new stores and upgrading our online platform.

Benefits

Be part of a diverse, collaborative, and supportive team who are passionate about the work we do

Growth mindset culture with a focus on individual skills and career development

A flexible work environment and competitive salary package

Fantastic career opportunities across the broader JB Hi-Fi/The Good Guys Group

We can offer you a role where you’ll be challenged every day to make a difference in a dynamic and fast-paced environment. We can offer a competitive package, great employee discounts, and special offers across JB Hi-Fi, paid parental leave, and novated leasing.

The Role

The Campaign Lead is responsible for developing and managing strong marketing relationships with suppliers by executing marketing campaigns to drive new and grow existing business. Your ability to understand and propose the best marketing strategy for each unique supplier is crucial to driving the sell through and growth outcomes for our stakeholders.

Key Responsibilities:

Ensure delivery of multichannel promotional programs, campaigns and events that align with the buying teams and supplier strategy

Work closely with buyers to ensure the collection of funds for over and above supplier funded advertising

Analysis of campaign activity to discover learnings to implement in future activities

Provide strong performance reports back to suppliers, post campaign

Collaborate closely with internal teams and external agencies to deliver campaigns

Manage paid search campaigns, including agency briefing, messaging, content creation and reporting

Work with internal teams to develop creative assets and content for digital channels

Collaborate with and educate internal teams to drive understanding of digital channels and how to maximise their effectiveness

Deliver agreed KPIs including reach, engagement, and conversion metrics

Review, recommend and implement new tools as required

Stay up-to-date with current technologies and trends in digital marketing

Skills & Experience:

Tertiary qualification in Communications or Marketing desirable

At least 5 years of experience in marketing

Previous experience in retail considered an advantage

Strong understanding of digital marketing for commercial, email marketing, Google marketing platforms & Google analytics is an advantage.

To Apply

If you are interested in this exciting opportunity with us, please click apply and upload your CV.