Senior Brand Strategist
Michael Page Perth, Perth
Job Description
About Our Client
Our client is a leading brand consultancy that has been in operation for over 30 years. They live and breath branding, supporting their clients with understanding who they are and the direction they are heading towards when there is a misalignment between their brand and culture in comparison to the business they have become. They pride themselves on their strategic solutions-based approach and continuously provide value to new and established organisations as experts in this field.
Job Description
- Work alongside the CEO to develop strategies in line with the organisation’s methodology
- Develop and execute strategic branding strategies to maximize brand value in line with client requirements
- Lead strategic planning initiatives to create targeted brand and communication plans
- Lead client engagements to develop strategies across the spectrum of organisational identity, including but not limited to brand strategy, communication strategy, employer branding and corporate culture.
- Work alongside creative teams to articulate brand strategy and brand stories into creative execution
- Develop creative concepts to support initiatives and campaigns
- Collaborate with internal and external teams to develop and execute projects
- Monitor and analyse brand performance, identify trends, and make recommendations for improvements
- Develop and maintain relationships with key stakeholders to ensure alignment with strategy
- Stay on top of industry trends and emerging technologies to advise clients on best practices
The Successful Applicant
- Extensive Brand and Communications experience within Agency Consulting or Management Consulting
- Have a deep understanding of brand strategy and be able to articulate these strategies and have extensive experience developing and executing brand strategies
- Demonstrated experience in developing corporate strategy for brands
- Excellent communication and problem-solving abilities and the ability to confidently engage with clients and stakeholders
- Education and Qualifications within Branding and Marketing, supporting expertise in this field
- Extremely driven and is looking to have a big impact on an organisation
- Commercially minded and a creative thinker
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Michael Page